Help center › Products & inventory

Add products

Add a product with photos, price, stock and variants, and organize it in categories and collections.

Every product has its own page on your store with photos, a description, the price and the buy button. You create it in Products and can edit it anytime: changes show on your store as soon as you save.

Create a product

1. Go to Products and click Add product.
2. In Title & description enter the product’s name and its description (bold, lists and links are allowed).
3. In Media upload the photos. The first one is the main photo: it’s used in listings, in the card when the link is shared and on Google.
4. In Pricing enter the Price. Optionally, a Compare-at price (shown struck through, with the percentage saved) and the Cost, which customers never see and which feeds your margins and purchase orders.
5. In Inventory enter the Stock and, if you use them, the SKU and barcode. Turn off Track quantity for digital or made-to-order products; turn on Sell when out of stock to keep taking orders at zero stock.
6. In Shipping say whether it’s a Physical product and enter its weight and dimensions.
7. Pick its Category and, in Product organization, the Vendor / Brand and Tags (comma-separated).
8. In Status leave it Active to show it on your store, or Draft while you finish it. Save your changes.

Sizes, colors and other variants

1. In the Variants section click Add options like size or color.
2. Enter the option name (for example Size) and its values (S, M, L). You can paste several values separated by commas.
3. One variant is created per combination, each with its own price, stock and SKU: fill them in the variants table.
4. Save. On your store, customers pick the variant before adding it to the cart.

Categories and collections

• Categories (Products › Categories): the tree customers browse and filter your store by. A category can have subcategories and a product can be in several.
• Collections (Products › Collections): groups to feature, like New arrivals or Sale. Click Create collection and choose Manual (you pick the products) or Automatic: products join on their own by conditions on Tag, Vendor, Title, Price or Category, matching ALL or ANY of the conditions.
• The stock of all your products on one screen: Products › Inventory.

Tips

• Use photos of the same shape (for example, square) so your catalog looks tidy.
• Search engine listing sets the title and description Google shows; left empty, the product’s name and description are used.
• Preview, at the top of the product, opens its page on your store.
• Selling a download? In Shipping turn off Physical product and upload the files in Digital product: your customer gets the download links once the order is paid. Downloadable files come with the Pro plan.
• To add many products at once, use Import products (see Import products).

Common problems

• A product with variants won’t save: every variant needs a price above 0; the notice in Pricing says which ones are missing.
• The product doesn’t show on the store: check that its Status is Active.
• A product with variants keeps its stock per variant: edit it in the Variants section or in Products › Inventory, not in the overall stock.